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Overview Spaces Experience FAQs Contact Us

Venue Overview:
The Novo Advantage

DTLA’s Premiere Venue

  • State‑of‑the‑art L’Acoustic sound system (2025)
  • Flexible multi‑floor layouts with 2 distinctive event spaces
  • Non‑union building
  • Digital branding opportunities throughout
  • 2 customizable Photomatica photobooths
  • Experienced event & technical team

Location Means Everything

  • Steps away from DTLA hotels, restaurants & cultural hotspots
  • Located within LA Live; walkable to Los Angeles Convention Center
  • Discreet venue location 3rd floor entrance and VIP entrance
  • On‑site secure parking
Show

Photo Gallery

Award Show
VIP Lounge
Monster Jam Awards
Audience
Balcony Lounge
VIP Lounge

The Spaces: Virtual Tours & Details

Main Floor - 3rd floor

Capacities:

  • 1365 – 1510 theater style
  • 1,452 standing GA – 3rd floor only
  • 2,365 GA standing + seated balcony
Take a Virtual Tour 
Additional features

Features:

  • Backstage: 2 green rooms, production office
  • Restrooms, bars, and patios on each floor
  • 6 monitors on 3rd floor
  • Entrance lobby with programmable video wall
  • Branding opportunities throughout
  • Photomatica Photobooth #1

VIP Lounge – 4th Floor

Capacities:

  • 100 theater
  • 350 standing
Take a Virtual Tour 
Additional features

Features:

  • Private entrance/exit
  • Dedicated lobby
  • Private restrooms, bar, and patio
  • 8 monitors
  • 2 Dressing Rooms, 1 multipurpose room backstage
  • Branding opportunities throughout
  • VIP balcony seat access
  • Photomatica photobooth #2

Balcony - 5th floor

Capacities:

  • 910 balcony seats
Take a Virtual Tour 
Additional features

Features:

  • Private bar, patio, restrooms
  • 3 monitors on truss for sighlines
  • Reduction curtain available for smaller seat configurations
  • ADA seating

Event Experience Categories

Award Shows
Academic Events
Meetings
Corporate Receptions
Sports
Gaming/Esports
Fundraisers
Product Launches

Special Events FAQs

Expand All
  • Can I come see the space?

    E-mail The Novo Director of Sales to learn more about scheduling a site tour. Rduncan@aegpresents.com

  • Can I book multiple spaces?

    Yes, you can book the full venue for a buyout, VIP Lounge for a private reception or, the main floor of the venue.

  • Is there onsite parking?

    The closest parking lot to The Novo is the East Garage at LA Live. Learn more about parking options at LA Live

  • What is included in the venue rental?

    House sound, lights, video, 3 parking spaces to the East Garage, existing lounge furniture, and exclusive use of the space.

  • How do I hold a date?

    Submit an online submission form to let us know more about your event and check availability.

  • What is required to book the space?

    Existing soft holds on any given date must be challenged/cleared before booking. 
    The challenge process can take up to 72 business hours. After a date is cleared, a signed Event License Agreement and 100% of the License Fee are due to confirm booking.